To Build or Not To Build: When to Create an Author Website

To Build or Not To Build: When to Create an Author Website

“Should I create a website to promote my textbook?” This is a question we often hear from authors after their book has launched on the national market. And the answer is: maybe.  If your sole motivation for creating a website is marketing your textbook, the effort may be greater than the reward. You will likely […]
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A Lesson in Licensing: Understanding Fair Use

A Lesson in Licensing: Understanding Fair Use

By definition, fair use is “a doctrine in the law of the United States that permits limited use of copyright material without having to first acquire permission from the copyright holder.” This allows certain material to be quoted verbatim for specific purposes such as criticism, news reporting, teaching, and research, without the need for permission […]
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Why You Should Write a Textbook by Mazin Hassan

Why You Should Write a Textbook by Mazin Hassan

We’re excited to share with you a guest post by Mazin Hassan, Cognella Academic Publishing Acquisitions Editor, in which he speaks to why all academics should consider writing or editing a textbook for their courses and the greater academic market. *** Writing a textbook is something every higher education instructor should consider for their regularly […]
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Cognella® is redefining academic publishing by creating teacher-driven, student-centric higher education course materials in print and digital formats under three imprints: Cognella® Academic Publishing, Cognella® Custom, and Cognella® Active Learning.

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