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News Release – New PR Text Speeds Students’ Writing Development

San Diego, Calif – Aug. 25, 2021 – Persuasive writing instructors toiling to transform undergraduates into strategic thinkers and writers during a single semester have a new resource to speed students’ strategic writing development. In Writing for Public Relations and Strategic Communication from Cognella Academic Publishing, authors William Thompson and Nicholas Browning walk instructors and students […]
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New Release – Writing for Public Relations and Strategic Communication

San Diego, Calif. – Aug. 25, 2021 – Persuasive writing instructors face daunting challenges in the short 16-week semester they work with students. A new entry to the PR/strategic communication textbook market helps professors use that time efficiently and reflectively to dramatically advance novice writers’ skills. Cognella Academic Publishing introduces Writing for Public Relations and Strategic Communication, […]
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News Release – Creating, Defending Persuasive Prose in Support of Your Organization’s Objectives

San Diego, CA – August 25, 2021 – PR and marketing writers who need to better support their organization’s strategic objectives through their persuasive prose have a new guide to improve their writing’s focus. In Writing for Public Relations and Strategic Communication, by San Diego-based publisher Cognella Academic Publishing, authors William Thompson and Nicholas Browning […]
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Five Unique Ways to Organize an Anthology or Custom Course Pack

Five Unique Ways to Organize an Anthology or Custom Course Pack

When creating an anthology or a custom course pack, organization is key. A thoughtful and strategic structure can transform a simple collection of readings into a cohesive and refined learning resource. Additionally, the process of selecting readings and content will be that much easier if you’ve first strategized how the content will be grouped or […]
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